My music magazine is for the genre of music that it soul. The conventions for this type of genre of magazine include having a well know artist on the front cover. Simple and elegant designs are expected as well as a formal but slightly chatty writing tone. The magazine follows the mainstream music types not the more radical anti-establishment genres and magazines. Blender is an existing music magazine that covers the genre slightly. My magazine also covers R&B and hip-hop to a lesser degree. Blender covers these genres. Much of my style was based upon this magazine however I challenged these conventions by targeting the magazine at female’s instead of men like Blender does. This was because blender features soul in a small way however my magazine is mainly based on soul. The magazine is a hybrid between music and fashion. I chose to give the magazine a fashion magazine feel to appeal to the female target audience. Similar genres to soul are featured as stated above, to appeal to a wider audience. As seen in my flickr.com analysis Blender uses a colour scheme of white, black and red. My colour scheme uses an equally simple design. The main images on both covers are of an artist that is being used to endorse the magazine. The built in fan base of artists helps boost sales. The cover lines take a similar structure on both, being positioned on the left third of the page. Both magazines give off similar connotations that are given from fashion magazines.
The masthead on my front cover is positioned in front of the image. This is to get the brand seen as the audience will not be familiar with it. As the magazine becomes more successful part of images can cover the masthead, as the audience will know what it says. The coverlines are 
mostly positioned on the left third of the cover. This is because magazines are often stacked in shops with only that part on show, so the audience need to be able to read it. The main image features a fictional famous musician/artist. Such artist would have a fan base that you automatically purchase the magazine to read about their favourite artists. Polaroid photos are present to give the audience more information into what is featured inside. The main image has a fashion magazine feel connoting that the magazine is stylised and involves fashion trends. This was done due to a high number of the target audience saying that they would want fashion to be incorporated. The cover uses a very light colour scheme, using beige, light grey and black. This gives the magazine a high class feel something that the audience in social groups AB want to feel when they read the magazine.
The contents page features a large image with the artist featured on the cover. The artist has a hand on their hip connoting that they are poised and sophisticated. The main articles featured in the magazine are listed. These are supposed to gain the audiences attention by listing the best parts of the magazine. The reader can the easily navigate to articles that they want without getting frustrated. “Oral History” is used as a sexual innuendo to create a gossipy feel (as decided by the questionnaire results). The term is however talking about singing keeping to the house style. This is designed to draw the audience’s attention as they are likely to wonder why the term is used. A small photo in a Polaroid effect is used to fit in with how other images are presented on the products. The image is of another artist to represent another important article inside the magazine. The artist is also represented through a photo shoot photo. The colour scheme is once again beige and black creating a sophisticated look.
The do
uble page spread consumes two A4 pages in the magazine. The first page consists of an image of the issue’s main artist. The photo has elements of a fashion and modelling photo. The title “Hurt No More” sums up the article on the artist’s success. The artist’s about is titled Hurt and this therefore shows that they shouldn’t be. A strandfirst is used to give further details about what the article is about, providing a small introduction. Three columns are used to position the text in a simple but effective way. Questions are bolded with the intention to gain readers’ attentions, and if they are interested by a question they would likely read the article. A pull quote is taken out of context to create an enigma that the audience must solve by reading the quote in the article’s context. This pull quote uses serifs to create a look different to the article connoting high class and elegance. The rest of the article is sans serif to create a modern look. A side bar is used to advertise the performer’s upcoming concerts. The audience are likely to be interested in these as they may have an interest in the artist. The box is grey, which keeps to the colour scheme however stands out and sets itself aside from the actual article. An end sign symbol is used to indicate that the article ends at that point. This is a convention that the audience are aware of without having to be told the meaning. The colour scheme is once again mostly beige, being light and simple however still looking well composed and stylised.
The masthead on my front cover is positioned in front of the image. This is to get the brand seen as the audience will not be familiar with it. As the magazine becomes more successful part of images can cover the masthead, as the audience will know what it says. The coverlines are 
mostly positioned on the left third of the cover. This is because magazines are often stacked in shops with only that part on show, so the audience need to be able to read it. The main image features a fictional famous musician/artist. Such artist would have a fan base that you automatically purchase the magazine to read about their favourite artists. Polaroid photos are present to give the audience more information into what is featured inside. The main image has a fashion magazine feel connoting that the magazine is stylised and involves fashion trends. This was done due to a high number of the target audience saying that they would want fashion to be incorporated. The cover uses a very light colour scheme, using beige, light grey and black. This gives the magazine a high class feel something that the audience in social groups AB want to feel when they read the magazine. The contents page features a large image with the artist featured on the cover. The artist has a hand on their hip connoting that they are poised and sophisticated. The main articles featured in the magazine are listed. These are supposed to gain the audiences attention by listing the best parts of the magazine. The reader can the easily navigate to articles that they want without getting frustrated. “Oral History” is used as a sexual innuendo to create a gossipy feel (as decided by the questionnaire results). The term is however talking about singing keeping to the house style. This is designed to draw the audience’s attention as they are likely to wonder why the term is used. A small photo in a Polaroid effect is used to fit in with how other images are presented on the products. The image is of another artist to represent another important article inside the magazine. The artist is also represented through a photo shoot photo. The colour scheme is once again beige and black creating a sophisticated look.
The do
uble page spread consumes two A4 pages in the magazine. The first page consists of an image of the issue’s main artist. The photo has elements of a fashion and modelling photo. The title “Hurt No More” sums up the article on the artist’s success. The artist’s about is titled Hurt and this therefore shows that they shouldn’t be. A strandfirst is used to give further details about what the article is about, providing a small introduction. Three columns are used to position the text in a simple but effective way. Questions are bolded with the intention to gain readers’ attentions, and if they are interested by a question they would likely read the article. A pull quote is taken out of context to create an enigma that the audience must solve by reading the quote in the article’s context. This pull quote uses serifs to create a look different to the article connoting high class and elegance. The rest of the article is sans serif to create a modern look. A side bar is used to advertise the performer’s upcoming concerts. The audience are likely to be interested in these as they may have an interest in the artist. The box is grey, which keeps to the colour scheme however stands out and sets itself aside from the actual article. An end sign symbol is used to indicate that the article ends at that point. This is a convention that the audience are aware of without having to be told the meaning. The colour scheme is once again mostly beige, being light and simple however still looking well composed and stylised.
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